4 Must-Have Social Media Marketing Tools for eCommerce
March 9th, 2010Social media marketing can be enormously effective for building your ecommerce business if it is used correctly, and the following 4 tools can help you do that!
1. Facebook:
Facebook celebrated its 6th birthday last month in February, and had 400 million users worldwide at that time. According to ComScore, Facebook is the leading social networking site based on number of unique monthly visits.
Based on a recent study by Alexa, the fastest growing demographic is users over 35, so if you have gotten the impression that Facebook is mostly populated by a gaggle of giggling teenagers—wrong.
Now that Facebook has added Payvment, a retail storefront page, many internet analysts predict that this social site may well be the next big online shopping mall.
2. YouTube: Video sharing is HOT! YouTube has literally hundreds of millions of videos viewed daily, and if you have an ecommerce business, making a good instructional how-to video that correlates with your industry would be an exceptionally good move!
People all over the world love to watch movies!
3. LinkedIn: With over 50 million users, this is the place to go for business networking. You can link your account to your Twitter tweets, and also show your WordPress blog on your LinkedIn home page.
Sweet!
4. Twitter: A Nielsen report from September 2009 said that Twitter had a growth rate of 343% year over year. Wow! You are only allowed 140 characters in your Twitter posts, or tweets, so you have to become adept at choosing your words wisely.
Dell Computers has used Twitter to grow their sales by leaps and bounds, and this social site is just as effective for small ecommerce businesses as it is for the giants.
ComScore released some very surprising statistics about Twitter last April. It seems that the 45-54 year old age group is the demographic most on the rise on this social site.
Again, if you are laboring under the misapprehension that Twitter is kid stuff—think again!
These four social media tools can help you build your brand and generate some business-boosting buzz that will help to grow your online store!
Start your own online dropship business today!
